ムラカミカイエ X SAVEJAPAN!東日本大震災 長期支援プロジェクトについて

THINK FUTURE

・We will continue to plan creative disaster-relief projects that bring together like-minded people and companies to provide support to the damaged area.

・We will learn, think, and discuss charity work and the reconstruction of Japan to find a new “quality of life” in earthquake prone areas.

・We will provide technological support infrastructure for damaged industries in Japan by facilitating cooperation between producers and factories within Japan and overseas. We aim to resurrect the “Made in Japan” brand.

THE NEXT STEP

Everything changed on March 11.
When I started the SAVE JAPAN! PROJECT to provide relief and support information for earthquake damaged areas, I could not imagine that I would end up doing charity work.

I changed my mind two weeks after the earthquake.
The aftershocks continued. Many encouraging messages and emails asking about volunteering kept coming, while the news kept changing. I thought that I could not waste the opportunity to contribute.

I realized that I had absolutely no idea about charity work even though I had decided to do it.
Japan, like me, was not prepared for such a sudden disaster.

What is the donation used for?
How should it be used?

I do not want to raise money and just give it away haphazardly.
Because the problems we’re experiencing right now are a symptom of allowing others to do everything for us.

This disaster taught us that we need to think more, and that it is important for us to go forward with strong opinions and focused action.
We cannot repeat the mistakes we have made.

The idea grew on me, and I imagined a way to support the reconstruction effort led by private companies and individuals over the long-term.
We intend to use the long process of reconstruction to create a new vision and value system.
We will bring together the creativity of colleagues from many industries as well as the technical expertise of corporate partners to create charity work that people can be a part of as a part of their everyday lives.

That is the next mission of the “SAVE JAPAN! PROJECT.” We will contribute to Japan with friends who experienced the earthquake by thinking, learning, and acting with you.

April 15, 2011